Why should we need someone in the advertising industry to do their job for them?

Seems rather obvious doesn't It!

Maybe in an imaginary world of unlimited resources, but locals will continue to insist their taxes be properly spent. They have no more funds.

You may have to hold the dogs tail for him to catch it, otherwise he will give Up!

Why should we need someone in the advertising industry to do their job for them?

Seems rather obvious doesn't It!

Maybe in an imaginary world of unlimited resources, but locals will continue to insist their taxes be properly spent. They have no more funds.

Why should we need someone in the advertising industry to do their job for them?

Seems rather obvious doesn't It!

You appear unaware that you and every other tourist lodging already pays a tax on your electric bill to Protur for tourism promotion. Unfortunately it appears to get spent on other things. 25 years ago when the former manager of the Sheraton, Bob Niederhauser, went with other hotel operators to ask then Governor Rubén Figueroa to please spend the Protur money on tourism the governor told him to shut up and threatened his life if he brought up the subject again. He left the country with his family never to return a few days later.

Your taxes also pay for each of the government's tourism offices and personnel, including the OCV in Ixtapa. So it shouldn't be asking too much to want all those public servants to simply do their jobs.

There is also an Ixtapa hotel association and two Zihuatanejo hotel associations.

I'm quite aware that we pay taxes which, presumably, end up in the pockets of various scumbags, instead of being used appropriately. That's why I suggested that a private co-op might do the job that's badly needed.

The two Zihuatanejo hotel associations are doing what they can, but money is tight. They, like me, simply want the government agencies to do their jobs instead of wasting our tax money.

But hey, I'm doing what I can. Maybe you all could help spread the word in your communities and recommend www.Zihuatanejo.net and www.Troncones.com.mx to your friends, neighbors and fellow citizens. Help a po' boy out!

You appear unaware that you and every other tourist lodging already pays a tax on your electric bill to Protur for tourism promotion. Unfortunately it appears to get spent on other things. 25 years ago when the former manager of the Sheraton, Bob Niederhauser, went with other hotel operators to ask then Governor Rubén Figueroa to please spend the Protur money on tourism the governor told him to shut up and threatened his life if he brought up the subject again. He left the country with his family never to return a few days later.

Your taxes also pay for each of the government's tourism offices and personnel, including the OCV in Ixtapa. So it shouldn't be asking too much to want all those public servants to simply do their jobs.

There is also an Ixtapa hotel association and two Zihuatanejo hotel associations.

I'm quite aware that we pay taxes which, presumably, end up in the pockets of various scumbags, instead of being used appropriately. That's why I suggested that a private co-op might do the job that's badly needed.

Because they are incapable of doing it themselves? You'd think that the local hostelries would get together and create a co-op to finance such an endeavor. Membership dues would be based on X number of Pesos per unit per inn/hotel/private residence available for rent. We'd join.

You appear unaware that you and every other tourist lodging already pays a tax on your electric bill to Protur for tourism promotion. Unfortunately it appears to get spent on other things. 25 years ago when the former manager of the Sheraton, Bob Niederhauser, went with other hotel operators to ask then Governor Rubén Figueroa to please spend the Protur money on tourism the governor told him to shut up and threatened his life if he brought up the subject again. He left the country with his family never to return a few days later.

Your taxes also pay for each of the government's tourism offices and personnel, including the OCV in Ixtapa. So it shouldn't be asking too much to want all those public servants to simply do their jobs.

There is also an Ixtapa hotel association and two Zihuatanejo hotel associations.

I don't know about everybody else but my wife gets all kinds of advertising from Ixtapa, Zihuatanejo on her face book almost daily. Some days pictures of restaurants and businesses and sometimes, videos of different parts of Zihuatanejo or Ixtapa.

Seems like someone is promoting the area, unknown to the regulars here!

2008 recession is not the issue.

ALL my Canadians friends are scared shitless of the situation
In guerrero.

We have guests at our condo but they are not informed
Which is good.

We have the weather, beach, fishing, surfing, culture,
Food, etc...

Drug lords., please consult your italians consigliere and
Stop preying on the livelyhood of your family.

With the Mexican tradition of overloading rooms, our friends had 8 in a room, the numbers could have been higher.
Either way it is just a estimate.
Also many visitors stay with family in the area and don't spend.

They don't count rentals. Just the major hotels. Otherwise the expenditures ratio falls through the floor. They have been doing this for years to justify their jobs, and all the locals in the business just shake our heads at the simulation. Locals have tried to get them to modernize their methods, but this is Guerrero and accuracy in reporting is near the bottom of importance as far as public functionaries are concerned.

What they don't want to report, or rather confirm, is what we already know. Although more warm bodies are coming to visit Zihuatanejo, mostly via tour buses, the amount spent has fallen drastically and remains well below what is needed to simply sustain the number of hotels and tourist-oriented services. We have around a hundred thousand people trying to sustain themselves with less money from the tourism industry year after year while tourism officials try to justify their jobs. We need to correct this by diversifying our economy so we aren't 100% dependent on tourism as well as by attracting tourists with more purchasing power. Neither of these urgent needs is receiving any attention at all from any governmental office that I'm aware of.

During the first vacation we spent at out new place on La Madera, I started counting foreign boats in the bay. There were so many, that I quit counting after a while. Last January there were only 12 on the day I counted. But I've seen more and more buses parked around the base of the hill. You'd think that someone in the local administration would look into finding an outfit in the advertising industry to do some targeted marketing to revive the foreign visitor numbers.

One day in early 2007, the first winter we stayed on the water at La Madera, we counted 140 sail or power boats anchored in the bay. There's been nothing like that since. I suppose the economic meltdown of 2008 - and Mexico's version of "The Troubles" was and still is largely responsible.

From the sounds of the posts this is an in-house issue that needs to be cleaned up by the residents and business people of zihua/ixtapa, no?

With the Mexican tradition of overloading rooms, our friends had 8 in a room, the numbers could have been higher.
Either way it is just a estimate.
Also many visitors stay with family in the area and don't spend.

They don't count rentals. Just the major hotels. Otherwise the expenditures ratio falls through the floor. They have been doing this for years to justify their jobs, and all the locals in the business just shake our heads at the simulation. Locals have tried to get them to modernize their methods, but this is Guerrero and accuracy in reporting is near the bottom of importance as far as public functionaries are concerned.

What they don't want to report, or rather confirm, is what we already know. Although more warm bodies are coming to visit Zihuatanejo, mostly via tour buses, the amount spent has fallen drastically and remains well below what is needed to simply sustain the number of hotels and tourist-oriented services. We have around a hundred thousand people trying to sustain themselves with less money from the tourism industry year after year while tourism officials try to justify their jobs. We need to correct this by diversifying our economy so we aren't 100% dependent on tourism as well as by attracting tourists with more purchasing power. Neither of these urgent needs is receiving any attention at all from any governmental office that I'm aware of.

During the first vacation we spent at out new place on La Madera, I started counting foreign boats in the bay. There were so many, that I quit counting after a while. Last January there were only 12 on the day I counted. But I've seen more and more buses parked around the base of the hill. You'd think that someone in the local administration would look into finding an outfit in the advertising industry to do some targeted marketing to revive the foreign visitor numbers.

One day in early 2007, the first winter we stayed on the water at La Madera, we counted 140 sail or power boats anchored in the bay. There's been nothing like that since. I suppose the economic meltdown of 2008 - and Mexico's version of "The Troubles" was and still is largely responsible.

During the first vacation we spent at out new place on La Madera, I started counting foreign boats in the bay. There were so many, that I quit counting after a while. Last January there were only 12 on the day I counted. But I've seen more and more buses parked around the base of the hill. You'd think that someone in the local administration would look into finding an outfit in the advertising industry to do some targeted marketing to revive the foreign visitor numbers.

But they have the Dirección de Turismo de Zihuatanejo, the Oficina de Convenciones y Visitantes (OCV), Secretaría de Turismo de Guerrero, Promotora Turística de Guerrero PROTUR), and the Secretaría de Turismo de México (SECTUR). With all those millions of tax pesos budgeted for the sole purpose of promoting Zihuatanejo-Ixtapa you'd think somebody somewhere outside of Mexico would've seen an ad or a commercial for Zihuatanejo-Ixtapa. But so far nada, zip, zilch. But the public functionaries all have nice homes, drive nice cars, send their kids to nice private schools, take several nice vacations a year and generally live like royalty in comparison with the great majority of Mexicans.

Why should we need someone in the advertising industry to do their job for them?

With the Mexican tradition of overloading rooms, our friends had 8 in a room, the numbers could have been higher.
Either way it is just a estimate.
Also many visitors stay with family in the area and don't spend.

They don't count rentals. Just the major hotels. Otherwise the expenditures ratio falls through the floor. They have been doing this for years to justify their jobs, and all the locals in the business just shake our heads at the simulation. Locals have tried to get them to modernize their methods, but this is Guerrero and accuracy in reporting is near the bottom of importance as far as public functionaries are concerned.

What they don't want to report, or rather confirm, is what we already know. Although more warm bodies are coming to visit Zihuatanejo, mostly via tour buses, the amount spent has fallen drastically and remains well below what is needed to simply sustain the number of hotels and tourist-oriented services. We have around a hundred thousand people trying to sustain themselves with less money from the tourism industry year after year while tourism officials try to justify their jobs. We need to correct this by diversifying our economy so we aren't 100% dependent on tourism as well as by attracting tourists with more purchasing power. Neither of these urgent needs is receiving any attention at all from any governmental office that I'm aware of.

During the first vacation we spent at out new place on La Madera, I started counting foreign boats in the bay. There were so many, that I quit counting after a while. Last January there were only 12 on the day I counted. But I've seen more and more buses parked around the base of the hill. You'd think that someone in the local administration would look into finding an outfit in the advertising industry to do some targeted marketing to revive the foreign visitor numbers.

With the Mexican tradition of overloading rooms, our friends had 8 in a room, the numbers could have been higher.
Either way it is just a estimate.
Also many visitors stay with family in the area and don't spend.

They don't count rentals. Just the major hotels. Otherwise the expenditures ratio falls through the floor. They have been doing this for years to justify their jobs, and all the locals in the business just shake our heads at the simulation. Locals have tried to get them to modernize their methods, but this is Guerrero and accuracy in reporting is near the bottom of importance as far as public functionaries are concerned.

What they don't want to report, or rather confirm, is what we already know. Although more warm bodies are coming to visit Zihuatanejo, mostly via tour buses, the amount spent has fallen drastically and remains well below what is needed to simply sustain the number of hotels and tourist-oriented services. We have around a hundred thousand people trying to sustain themselves with less money from the tourism industry year after year while tourism officials try to justify their jobs. We need to correct this by diversifying our economy so we aren't 100% dependent on tourism as well as by attracting tourists with more purchasing power. Neither of these urgent needs is receiving any attention at all from any governmental office that I'm aware of.

According to the Mexico Daily News it looks like ixtapa/zihua had a prosperous weekend. It notes there were approx 30,000 tourists with a spin off of $75mil Pesos! Hope everyone got a good share of It!

Unfortunately the "happy numbers" provided by the tourism department have little to do with reality. For starters, to calculate the number of visitors they allegedly count each night a room is occupied at a hotel as a separate visitor. I suspect they use similar fuzzy math to calculate the supposed expenditures. Such "happy numbers" may look good on their reports, but the reality here on the ground is a different matter altogether.