Extra Pesos in my Pocket (while at the Beach)

So hotels on La Ropa like Bungalows Vepao and Casa Gloria aren’t allowed to put chairs under their beach palapa? Where are their guest supposed to sit on the beach?

You can use a petate and a towel like I used to when I was still a beach person.

This gets more confusing by the day.
Google Translate says "petate" is "duffle bag"....so, a beachbag. In Zihua's blistering sun, no umbrella effectively means no sitting on the beach for more than a few minutes.
We can live with that, since we patronize Paty's, La Cantinita, La Perla, Rossy, lunch at Embarc, El Pirata, etc. Under normal circumstances, one can sit for hours at any of these establishments....and we do.....either eating or drinking at their tables, or using their lounge chairs and umbrellas, usually both.
I get that personal umbrellas and beach chairs are apparently prohibited on La Ropa. But if the usual restaurant-owned lounge chairs and umbrellas have been removed, that in itself would be reason enough for us to wait 'til next year.